{"id":18856,"date":"2026-03-20T14:21:01","date_gmt":"2026-03-20T13:21:01","guid":{"rendered":"https:\/\/webpreview.hbenchmark.com\/?p=18856"},"modified":"2026-04-15T16:18:13","modified_gmt":"2026-04-15T14:18:13","slug":"ticino-tourism","status":"publish","type":"post","link":"https:\/\/www.hbenchmark.com\/en\/caso-di-successo\/ticino-turismo\/","title":{"rendered":"Ticino Turismo: The Scientific Method in Support of the Cantonal Destination"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"18856\" class=\"elementor elementor-18856\">\n\t\t\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-5486393d elementor-section-full_width elementor-section-height-default elementor-section-height-default pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-full-content-with-space-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"5486393d\" data-element_type=\"section\" data-e-type=\"section\" id=\"about\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2ff160c2 pxl-column-none\" data-id=\"2ff160c2\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                                <div class=\"elementor-background-overlay\"><\/div>\r\n         \r\n        \t\t<div class=\"elementor-element elementor-element-14a75d3a elementor-widget__width-auto elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-laptop elementor-widget elementor-widget-pxl_breadcrumb\" data-id=\"14a75d3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_breadcrumb.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-breadcrumb-wrap\">\r\n\t<ul class=\"pxl-breadcrumb\"><li><span class=\"breadcrumb-entry\">Home<\/span><\/li><\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68940efa elementor-widget__width-inherit elementor-widget-laptop__width-initial elementor-widget elementor-widget-pxl_heading\" data-id=\"68940efa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-68940efa-5975\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\t\t\t<div class=\"pxl-item--subtitle px-sub-title-default wow PXLfadeInUp\" data-wow-delay=\"300ms\">\r\n\t\t\t\t<span class=\"pxl-item--subtext\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"\">SUCCESS STORY<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t<h2 class=\"pxl-item--title style-default highlight-default wow PXLfadeInUp\" data-wow-delay=\"300ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tTicino Turismo: The Scientific Method in Support of the Cantonal Destination\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h2>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96f94f5 elementor-widget elementor-widget-spacer\" data-id=\"96f94f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-50292aa3 elementor-widget__width-auto elementor-widget elementor-widget-pxl_button\" data-id=\"50292aa3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-50292aa3-9464\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n    <a href=\"\/en\/book-your-demo\/\" class=\"btn pxl-icon-active btn-block-inline  btn-default pxl-icon--left\">\r\n                    <span class=\"pxl--btn-icon\">\r\n                <i aria-hidden=\"true\" class=\"flaticon flaticon-chat\"><\/i>                            <\/span>\r\n                <span class=\"pxl--btn-text\" data-text=\"Approfondisci con un Esperto\">\r\n            Deep dive with an Expert        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42ffcaa2 elementor-widget__width-auto elementor-widget elementor-widget-pxl_button\" data-id=\"42ffcaa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-42ffcaa2-8728\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n    <a href=\"#scroll\" class=\"btn pxl-icon-active btn-block-inline  btn-default pxl-icon--right\">\r\n                    <span class=\"pxl--btn-icon\">\r\n                <i aria-hidden=\"true\" class=\"fal fa-long-arrow-down\"><\/i>                            <\/span>\r\n                <span class=\"pxl--btn-text\" data-text=\"Esplora\">\r\n            Explore        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78807e31 elementor-widget elementor-widget-spacer\" data-id=\"78807e31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d14c445 pxl-row-scroll-fixed elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"2d14c445\" data-element_type=\"section\" data-e-type=\"section\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-332ca075 case-details-col-2 pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"332ca075\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-7be00fe elementor-widget elementor-widget-spacer\" data-id=\"7be00fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcc8298 elementor-widget elementor-widget-pxl_heading\" data-id=\"fcc8298\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-fcc8298-4878\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\r\n\t\t<h3 class=\"pxl-item--title style-default highlight-default\" data-wow-delay=\"ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tProject partner\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h3>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c15ba75 elementor-arrows-position-inside elementor-pagination-position-outside elementor-invisible elementor-widget elementor-widget-image-carousel\" data-id=\"c15ba75\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;2&quot;,&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:200,&quot;slides_to_show_mobile&quot;:&quot;2&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:80,&quot;sizes&quot;:[]},&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;speed&quot;:500,&quot;image_spacing_custom_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_laptop&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 von 2\" data-no-translation-aria-label=\"\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/Logo-Ticino-Turismo.png\" alt=\"Ticino Tourism Logo\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 von 2\" data-no-translation-aria-label=\"\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/Logo-Hotellerie-Suisse.png\" alt=\"Logo Hotellerie Suisse\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a30246 elementor-widget elementor-widget-spacer\" data-id=\"6a30246\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19087acf elementor-widget elementor-widget-pxl_heading\" data-id=\"19087acf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-19087acf-7517\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\t\t\t<div class=\"pxl-item--subtitle px-sub-title-default\" data-wow-delay=\"ms\">\r\n\t\t\t\t<span class=\"pxl-item--subtext\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"\">CHALLENGE<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t<h3 class=\"pxl-item--title style-default highlight-default\" data-wow-delay=\"ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tMonitor destination health in real time\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h3>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-422ef0d4 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"422ef0d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor highlight-gradient\">\r\n\t<div class=\"pxl-item--inner\" >\r\n\t\t<div class=\"elementor-element elementor-element-5185a3e elementor-widget elementor-widget-pxl_text_editor\" data-id=\"5185a3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\"><div class=\"elementor-widget-container\"><div class=\"pxl-text-editor highlight-gradient\"><div class=\"pxl-item--inner\"><p><span style=\"font-weight: 400\">The Ticino Tourism Agency (ATT) is responsible for the tourism marketing of the entire Canton of Ticino. The project, launched in 2022, involves 8 shareholders directly: the Canton, the 4 Regional Tourism Organisations (RTOs), and 3 fundamental trade associations: Hotelleriesuisse Ticino, Gastroticino, and the Ticino Campsites Association.<\/span><\/p><p><span style=\"font-weight: 400\">The client's need was to provide the territory with a Hospitality Data Intelligence tool capable of dynamically monitoring the performance of hotels and campsites.\u00a0<\/span><\/p><p><span style=\"font-weight: 400\">The objective was twofold: to support individual establishments with pricing strategies and to provide tourism bodies with reliable data for strategic decision-making, overcoming reliance on delayed statistical surveys.<\/span><\/p><\/div><\/div><\/div><\/div>\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22b819e2 elementor-widget elementor-widget-pxl_image\" data-id=\"22b819e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl_image-22b819e2-5770\" class=\"pxl-image-single pxl-disable-parallax-sm\" data-wow-delay=\"ms\"  >\r\n    <div class=\"pxl-item--inner\" data-wow-delay=\"120ms\">\r\n                \r\n                                <div class=\"pxl-item--bg bg-image\" style=\"background-image: url(https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/lugano-switzerland-amazing-view-of-the-swiss-cit-2026-03-16-03-24-58-utc-scaled.jpg);\">\r\n                                            <\/div>\r\n                                <\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-38225cc elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"38225cc\" data-element_type=\"section\" data-e-type=\"section\">\n\n                            <div class=\"elementor-background-overlay\"><\/div>\n            \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-556cc46 pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"556cc46\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-9088341 elementor-widget-tablet_extra__width-inherit elementor-widget elementor-widget-pxl_testimonial_carousel\" data-id=\"9088341\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_testimonial_carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-swiper-slider pxl-testimonial-carousel pxl-testimonial-carousel1 style-2\" >\r\n        <div class=\"pxl-carousel-inner\">\r\n            <div class=\"pxl-swiper-container\" dir=\"ltr\" data-settings=\"{&quot;slide_direction&quot;:&quot;horizontal&quot;,&quot;slide_percolumn&quot;:1,&quot;slide_mode&quot;:&quot;slide&quot;,&quot;slides_to_show&quot;:1,&quot;slides_to_show_xxl&quot;:1,&quot;slides_to_show_lg&quot;:1,&quot;slides_to_show_md&quot;:1,&quot;slides_to_show_sm&quot;:1,&quot;slides_to_show_xs&quot;:1,&quot;slides_to_scroll&quot;:1,&quot;arrow&quot;:true,&quot;pagination&quot;:false,&quot;pagination_type&quot;:&quot;bullets&quot;,&quot;autoplay&quot;:false,&quot;pause_on_hover&quot;:false,&quot;pause_on_interaction&quot;:true,&quot;delay&quot;:5000,&quot;loop&quot;:false,&quot;speed&quot;:500}\">\r\n                <div class=\"pxl-swiper-wrapper\">\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\" data-wow-delay=\"ms\">\r\n                                <div class=\"pxl-item--desc el-empty\">\"H-Benchmark is the tool that allows you to measure, control and understand the dynamics of your destination. It becomes a routine gesture in the morning when you enter the hotel. A quick or in-depth look when you're doing short and medium-term strategy. Useful for processing quotes and recognising trends thanks to the multiple indicators available.\"<\/div>\r\n                                                                    <div class=\"pxl-item--divider\">\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-item--holder pxl-item--flexnw\">\r\n                                                                            <div class=\"pxl-item--avatar pxl-mr-24\">\r\n                                            <img decoding=\"async\" class=\"no-lazyload\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/federico_haas-77x77.png\" width=\"77\" height=\"77\" alt=\"Federico Haas\" title=\"Federico Haas\" \/>                                        <\/div>\r\n                                                                        <div class=\"pxl-item--meta\">\r\n                                        <div class=\"pxl-item--header\">\r\n                                            <h5 class=\"pxl-item--title el-empty\">Federico Haas<\/h5>\r\n                                            <div class=\"pxl-item--rating\">\r\n                                                                                            <\/div>\r\n                                        <\/div>\r\n                                        <div class=\"pxl-item--position el-empty\">Director of Hotel Delfino in Lugano <br>President Hotelleriesuisse Ticino, Sottoceneri Section<\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\" data-wow-delay=\"ms\">\r\n                                <div class=\"pxl-item--desc el-empty\">\"As a hotelier and past president of the hotel association, I consider HBenchmark an extremely useful and reliable tool. It offers clear and immediate performance analyses, allowing for quick and targeted decisions and helping us hoteliers make the right decision on the selling price of our rooms thanks to a market comparison. Furthermore, it helps us optimise prices and strategies. Intuitive to use, it has become indispensable in the daily management of my establishment.\"<\/div>\r\n                                                                    <div class=\"pxl-item--divider\">\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-item--holder pxl-item--flexnw\">\r\n                                                                            <div class=\"pxl-item--avatar pxl-mr-24\">\r\n                                            <img decoding=\"async\" class=\"no-lazyload\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/04\/Max-Perucchi-77x77.jpeg\" width=\"77\" height=\"77\" alt=\"Max Perucchi\" title=\"Max Perucchi\" \/>                                        <\/div>\r\n                                                                        <div class=\"pxl-item--meta\">\r\n                                        <div class=\"pxl-item--header\">\r\n                                            <h5 class=\"pxl-item--title el-empty\">Max Perucchi<\/h5>\r\n                                            <div class=\"pxl-item--rating\">\r\n                                                                                            <\/div>\r\n                                        <\/div>\r\n                                        <div class=\"pxl-item--position el-empty\">General Manager Hotel La Meridiana Lake<br>&amp; SPA and Past President Hotellerie Suisse Sopraceneri<\/div>\r\n                                    <\/div>\r\n                                <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                    <\/div>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        \r\n                    <div class=\"pxl-swiper-arrow-wrap style-1\">\r\n                <div class=\"pxl-swiper-arrow pxl-swiper-arrow-prev pxl-cursor--cta\"><i class=\"flaticon-next rtl-icon\"><\/i><\/div>\r\n                <div class=\"pxl-swiper-arrow pxl-swiper-arrow-next pxl-cursor--cta\"><i class=\"flaticon-next rtl-icon\"><\/i><\/div>\r\n            <\/div>\r\n        \r\n    <\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-12c8018e pxl-row-scroll-fixed elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"12c8018e\" data-element_type=\"section\" data-e-type=\"section\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3bc48d22 case-details-col-2 pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"3bc48d22\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-547e5a58 elementor-widget elementor-widget-pxl_heading\" data-id=\"547e5a58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-547e5a58-7822\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\t\t\t<div class=\"pxl-item--subtitle px-sub-title-default\" data-wow-delay=\"ms\">\r\n\t\t\t\t<span class=\"pxl-item--subtext\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"\">SOLUTION<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t<h3 class=\"pxl-item--title style-default highlight-default\" data-wow-delay=\"ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tAn Integrated Observatory for the Canton\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h3>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2dcc4b88 elementor-widget elementor-widget-pxl_text_editor\" data-id=\"2dcc4b88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor highlight-gradient\">\r\n\t<div class=\"pxl-item--inner\" >\r\n\t\t<p><span style=\"font-weight: 400\">The solution implemented by HBenchmark stands out for its integration with the academic research system:<\/span><\/p>\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6ee525 elementor-widget elementor-widget-pxl_list\" data-id=\"d6ee525\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    <div class=\"pxl-list pxl-list1 pxl-list-column style-1\" data-wow-delay=\"ms\">\r\n                    <div class=\"pxl--item list-circle\"\r\n                >\r\n\r\n                <div class=\"pxl-item--meta\">\r\n                    \r\n                    \r\n                                    <\/div>\r\n\r\n                <div class=\"pxl-item--content\">\r\n                    <label class=\"pxl-empty\">Data Sources for O-Tur:<\/label>\r\n                    The HBenchmark platform has become the primary source for the Tourism Observatory (O-Tur) of the Institute of Economic Research (IRE) and the University of Italian Switzerland (USI). This enables high-profile quantitative and qualitative analyses of local tourism demand.                <\/div>\r\n            <\/div>\r\n                    <div class=\"pxl--item list-circle\"\r\n                >\r\n\r\n                <div class=\"pxl-item--meta\">\r\n                    \r\n                    \r\n                                    <\/div>\r\n\r\n                <div class=\"pxl-item--content\">\r\n                    <label class=\"pxl-empty\">Granular and Proactive Analysis<\/label>\r\n                    The system aggregates data from approximately 115 establishments, offering strategic information on both past stays and future bookings, with specific monitoring for areas (Mendrisiotto, Luganese, Bellinzonese, Lake Maggiore).                <\/div>\r\n            <\/div>\r\n                    <div class=\"pxl--item list-circle\"\r\n                >\r\n\r\n                <div class=\"pxl-item--meta\">\r\n                    \r\n                    \r\n                                    <\/div>\r\n\r\n                <div class=\"pxl-item--content\">\r\n                    <label class=\"pxl-empty\">Category Coordination<\/label>\r\n                    Thanks to the work with Hotelleriesuisse, individual establishments benefit from anonymised and aggregated benchmarking, which is essential for improving business performance in a competitive market like Switzerland.                <\/div>\r\n            <\/div>\r\n            <\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79165bd elementor-widget elementor-widget-spacer\" data-id=\"79165bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6aed3b9a elementor-widget elementor-widget-pxl_heading\" data-id=\"6aed3b9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-6aed3b9a-3117\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\t\t\t<div class=\"pxl-item--subtitle px-sub-title-default\" data-wow-delay=\"ms\">\r\n\t\t\t\t<span class=\"pxl-item--subtext\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"\">RESULT<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t<h3 class=\"pxl-item--title style-default highlight-default\" data-wow-delay=\"ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tData Culture and Territorial Synergy\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h3>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c57eaf elementor-widget elementor-widget-pxl_text_editor\" data-id=\"2c57eaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor highlight-gradient\">\r\n\t<div class=\"pxl-item--inner\" >\r\n\t\t<p><span style=\"font-weight: 400\">The project, which constantly involves over 110 establishments, has transformed Ticino into one of the most advanced destinations in tourist data management.\u00a0<\/span><\/p><p><span style=\"font-weight: 400\">The ability to publish timely reports on major events or festive periods allows institutions to communicate with authority and individuals to adopt best practices based on real comparisons, ensuring the sustainable growth of the sector over time.<\/span><\/p>\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t        <section class=\"elementor-section elementor-inner-section elementor-element elementor-element-40ebf0b6 elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"40ebf0b6\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\n                            <div class=\"elementor-background-overlay\"><\/div>\n            \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-35bfa1be pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"35bfa1be\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-1175c81e elementor-widget__width-inherit elementor-widget-laptop__width-inherit elementor-widget-tablet_extra__width-inherit elementor-widget-mobile__width-inherit elementor-widget elementor-widget-pxl_icon_box\" data-id=\"1175c81e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_icon_box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-icon-box pxl-icon-box1\" data-wow-delay=\"ms\">\r\n    \r\n            <div class=\"pxl-item--body\">\r\n        <h5 class=\"pxl-item--title el-empty\">Are you an open-air facility associated with FAITA interested in joining the project? <\/h5>\r\n        <div class=\"pxl-item--description el-empty\"><\/div>\r\n    <\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-191ec496 elementor-widget__width-auto elementor-align-center elementor-widget-mobile__width-inherit elementor-widget elementor-widget-pxl_button\" data-id=\"191ec496\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-191ec496-3367\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n    <a href=\"\/en\/italia-open-air-faita\/\" class=\"btn pxl-icon-active btn-block-inline  btn-default pxl-icon--right\">\r\n                    <span class=\"pxl--btn-icon\">\r\n                <i aria-hidden=\"true\" class=\"fal fa-long-arrow-right\"><\/i>                            <\/span>\r\n                <span class=\"pxl--btn-text\" data-text=\"Scopri di pi\u00f9\">\r\n            Find out more        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-124d5aff elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"124d5aff\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-443e7b67 pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"443e7b67\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap\">\r\n                     \r\n                    <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-4649b2d5 elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"4649b2d5\" data-element_type=\"section\" data-e-type=\"section\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-47696fef pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"47696fef\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-790f9b84 elementor-widget elementor-widget-pxl_heading\" data-id=\"790f9b84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-790f9b84-2298\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\t\t\t<div class=\"pxl-item--subtitle px-sub-title-default\" data-wow-delay=\"ms\">\r\n\t\t\t\t<span class=\"pxl-item--subtext\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"\">MORE REAL GROWTH STORIES<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t<h3 class=\"pxl-item--title style-default highlight-default\" data-wow-delay=\"ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tWho decided to transform data into successful strategies\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h3>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10845c5d post-layout-post-1 elementor-widget elementor-widget-pxl_post_list\" data-id=\"10845c5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_post_list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl_post_list-10845c5d-5798\" class=\"pxl-grid pxl-post-list layout-post-1\" data-layout-mode=\"fitRows\" data-start-page=\"1\" data-max-pages=\"2\" data-total=\"4\" data-perpage=\"2\" data-next-link=\"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts\/18856\/page\/2\/\">\r\n        <div class=\"pxl-list-inner d-flex-wrap relative\">\r\n                <div class=\"list-item w-100 format-standard\" >\r\n            <div class=\"grid-item-inner item-inner-wrap row format-standard\">\r\n                                    <div class=\"item-featured col-lg-5\">\r\n                        <div class=\"post-image hover-imge-effect2\">\r\n                            <img fetchpriority=\"high\" decoding=\"async\" class=\"no-lazyload\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/Trentino_panorama_caso_studio-scaled-700x540.jpg\" width=\"700\" height=\"540\" alt=\"Trentino_panorama_case_study\" title=\"Trentino_panorama_case_study\" \/>                                                    <\/div>\r\n                    <\/div>\r\n                \r\n                <div class=\"wrap-item-content col-lg-7\">\r\n                    <div class=\"item-content\">\r\n                        \r\n                        <h3 class=\"pxl-item--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/caso-di-successo\/trentino-marketing\/\">Trentino: Forward-Looking Vision and System Strategy to Accelerate the Competitiveness of the Provincial Tourism Ecosystem<\/a><\/h3>\r\n\r\n                                                    <div class=\"item-excerpt\">\r\n                                Trentino Marketing, in collaboration with HBenchmark, uses the platform to collect, integrate, and analyse tourism data, supporting the monitoring of flows, territorial performance, and market trends to inform strategic decisions.                            <\/div>\r\n                        \r\n                                                    <div class=\"blog-post-footer\">\r\n                                                                    <div class=\"post-readmore\">\r\n                                        <a class=\"btn btn-glossy\" href=\"https:\/\/www.hbenchmark.com\/en\/caso-di-successo\/trentino-marketing\/\">\r\n                                            <span class=\"pxl-button-text\">Go deeper<\/span>\r\n                                        <\/a>\r\n                                    <\/div>\r\n                                \r\n                                                            <\/div>\r\n                                            <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n        <div class=\"list-item w-100 format-standard\" >\r\n            <div class=\"grid-item-inner item-inner-wrap row format-standard\">\r\n                                    <div class=\"item-featured col-lg-5\">\r\n                        <div class=\"post-image hover-imge-effect2\">\r\n                            <img loading=\"lazy\" decoding=\"async\" class=\"no-lazyload\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/aerial-view-of-bologna-2026-03-16-23-02-24-utc-scaled-700x540.jpg\" width=\"700\" height=\"540\" alt=\"Aerial view of Bologna. Historic capital of the Emilia-Romagna region, in northern Italy\" title=\"Aerial view of Bologna\" \/>                                                    <\/div>\r\n                    <\/div>\r\n                \r\n                <div class=\"wrap-item-content col-lg-7\">\r\n                    <div class=\"item-content\">\r\n                        \r\n                        <h3 class=\"pxl-item--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/caso-di-successo\/bologna-welcome\/\">Bologna Welcome Foundation: Data Architecture for the Attractiveness and Development of the Metropolitan Area.<\/a><\/h3>\r\n\r\n                                                    <div class=\"item-excerpt\">\r\n                                Fondazione Bologna Welcome, in collaboration with HBenchmark, uses the platform to analyse tourist data and monitor key performance indicators, offering an integrated view of visitor behaviour and concrete support to the destination...                            <\/div>\r\n                        \r\n                                                    <div class=\"blog-post-footer\">\r\n                                                                    <div class=\"post-readmore\">\r\n                                        <a class=\"btn btn-glossy\" href=\"https:\/\/www.hbenchmark.com\/en\/caso-di-successo\/bologna-welcome\/\">\r\n                                            <span class=\"pxl-button-text\">Go deeper<\/span>\r\n                                        <\/a>\r\n                                    <\/div>\r\n                                \r\n                                                            <\/div>\r\n                                            <\/div>\r\n                <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n        <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60287010 elementor-widget__width-inherit elementor-align-center elementor-widget elementor-widget-pxl_button\" data-id=\"60287010\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-60287010-9298\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n    <a href=\"\/en\/success-stories\/\" class=\"btn pxl-icon-active btn-block-inline  btn-text-underline pxl-icon--right\">\r\n                <span class=\"pxl--btn-text\" data-text=\"Scopri altri Casi di successo\">\r\n            Discover more Success Stories        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Ticino Turismo, in collaboration with HBenchmark, uses the platform to transform tourism data into operational insights, facilitating demand analysis, performance monitoring, and the definition of more effective strategies for promoting the destination.<\/p>","protected":false},"author":6,"featured_media":18912,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-18856","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-caso-di-successo"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts\/18856","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/comments?post=18856"}],"version-history":[{"count":64,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts\/18856\/revisions"}],"predecessor-version":[{"id":26357,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts\/18856\/revisions\/26357"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/media\/18912"}],"wp:attachment":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/media?parent=18856"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/categories?post=18856"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/tags?post=18856"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}