{"id":27548,"date":"2026-06-22T11:38:35","date_gmt":"2026-06-22T09:38:35","guid":{"rendered":"https:\/\/www.hbenchmark.com\/?p=27548"},"modified":"2026-06-24T15:34:26","modified_gmt":"2026-06-24T13:34:26","slug":"smart-destination-day-2026-in-florence","status":"publish","type":"post","link":"https:\/\/www.hbenchmark.com\/en\/evento-passato\/smart-destination-day-2026-a-firenze\/","title":{"rendered":"Smart Destination Day 2026 in Florence"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"27548\" class=\"elementor elementor-27548\">\n\t\t\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-af2a8ea elementor-section-height-min-height elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-items-middle pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"af2a8ea\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-585f2dde pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"585f2dde\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-16cd542a elementor-widget elementor-widget-pxl_heading\" data-id=\"16cd542a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-16cd542a-7351\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\t\t\t<div class=\"pxl-item--subtitle px-sub-title-default\" data-wow-delay=\"ms\">\r\n\t\t\t\t<span class=\"pxl-item--subtext\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"\">Event<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t<h3 class=\"pxl-item--title style-default highlight-default\" data-wow-delay=\"ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tSmart Destination Day 2026 in Florence\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h3>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69a178b7 elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-pxl_button\" data-id=\"69a178b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-69a178b7-9604\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n    <a href=\"https:\/\/www.osservatori.net\/workshop\/travel-innovation\/smart-destination-day-2026\/\" class=\"btn pxl-icon-active btn-block-inline  btn-default pxl-icon--left\">\r\n                    <span class=\"pxl--btn-icon\">\r\n                <i aria-hidden=\"true\" class=\"fal fa-ticket\"><\/i>                            <\/span>\r\n                <span class=\"pxl--btn-text\" data-text=\"Iscriviti all&#039;evento\">\r\n            Sign up for the event        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33fd5c6 elementor-widget elementor-widget-pxl_button\" data-id=\"33fd5c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-33fd5c6-5001\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n    <a href=\"https:\/\/www.osservatori.net\/workshop\/travel-innovation\/smart-destination-day-2026\/\" class=\"btn pxl-icon-active btn-block-inline  btn-default pxl-icon--right\">\r\n                    <span class=\"pxl--btn-icon\">\r\n                <i aria-hidden=\"true\" class=\"fal fa-long-arrow-right\"><\/i>                            <\/span>\r\n                <span class=\"pxl--btn-text\" data-text=\"Approfondisci\">\r\n            Go deeper        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-347da163 elementor-section-full_width elementor-section-height-default elementor-section-height-default pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-full-content-with-space-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"347da163\" data-element_type=\"section\" data-e-type=\"section\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cf82fe2 pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"cf82fe2\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-5022006a elementor-widget elementor-widget-pxl_text_carousel\" data-id=\"5022006a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"pxl-swiper-slider pxl-text-carousel5\" >\r\n        <div class=\"pxl-carousel-inner\">\r\n            <div class=\"pxl-swiper-container\" dir=\"ltr\" data-settings=\"{&quot;slide_direction&quot;:&quot;horizontal&quot;,&quot;slide_percolumn&quot;:1,&quot;slide_mode&quot;:&quot;slide&quot;,&quot;slides_to_show&quot;:4,&quot;slides_to_show_xxl&quot;:4,&quot;slides_to_show_lg&quot;:3,&quot;slides_to_show_md&quot;:3,&quot;slides_to_show_sm&quot;:1,&quot;slides_to_show_xs&quot;:1,&quot;slides_to_scroll&quot;:1,&quot;arrow&quot;:false,&quot;pagination&quot;:false,&quot;pagination_type&quot;:&quot;progressbar&quot;,&quot;autoplay&quot;:true,&quot;pause_on_hover&quot;:false,&quot;pause_on_interaction&quot;:true,&quot;delay&quot;:5000,&quot;loop&quot;:false,&quot;speed&quot;:500}\">\r\n                <div class=\"pxl-swiper-wrapper\">\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n                                <div class=\"pxl-item--icon\">\r\n                                                                            <i class=\"fal fa-calendar-day\"><\/i>\r\n                                                                    <\/div>\r\n                                <h3 class=\"pxl-item--title el-empty\">When<\/h3>\r\n                                <p class=\"pxl-item--desc el-empty\">22 June 2026<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n                                <div class=\"pxl-item--icon\">\r\n                                                                            <i class=\"flaticon flaticon-maps-and-flags\"><\/i>\r\n                                                                    <\/div>\r\n                                <h3 class=\"pxl-item--title el-empty\">Where<\/h3>\r\n                                <p class=\"pxl-item--desc el-empty\">Florence - Nana Bianca Auditorium and streaming<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n                                <div class=\"pxl-item--icon\">\r\n                                                                            <i class=\"fal fa-handshake-alt\"><\/i>\r\n                                                                    <\/div>\r\n                                <h3 class=\"pxl-item--title el-empty\">In collaboration with<\/h3>\r\n                                <p class=\"pxl-item--desc el-empty\">Milan Polytechnic's Travel Innovation Observatory<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n                                <div class=\"pxl-item--icon\">\r\n                                                                            <i class=\"fal fa-ticket\"><\/i>\r\n                                                                    <\/div>\r\n                                <h3 class=\"pxl-item--title el-empty\">How to participate<\/h3>\r\n                                <p class=\"pxl-item--desc el-empty\">Event concluded<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                                    <\/div>\r\n            <\/div>\r\n        <\/div>\r\n            <\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d685fb6 elementor-widget elementor-widget-spacer\" data-id=\"3d685fb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-21f75e64 pxl-row-scroll-fixed elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"21f75e64\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-773670b0 case-details-col-2 pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"773670b0\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-792c3734 elementor-widget elementor-widget-pxl_image\" data-id=\"792c3734\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl_image-792c3734-1854\" class=\"pxl-image-single pxl-disable-parallax-sm\" data-wow-delay=\"ms\"  >\r\n    <div class=\"pxl-item--inner\" data-wow-delay=\"120ms\">\r\n                \r\n                                <div class=\"pxl-item--image\" data-parallax-value=\"\">\r\n                                                    <img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1920\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/06\/IMG_9577-scaled.jpg\" class=\"no-lazyload attachment-full\" alt=\"\" \/>                                                                    <\/div>\r\n                                <\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5341d19 elementor-widget__width-initial elementor-widget elementor-widget-pxl_text_editor\" data-id=\"5341d19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor highlight-gradient\">\r\n\t<div class=\"pxl-item--inner\" >\r\n\t\t<h3 data-path-to-node=\"14\">Smart Destination Day 2026: Livigno's \u2018From Data to Action\u2019 model presented by HBenchmark and Domnia\u00a0<\/h3><p>On Monday 22nd June, the Smart Destination Day 2026 was held in Florence, the annual event organised by the\u2019<em>Travel Innovation Observatory<\/em> del <strong>Politecnico di Milano<\/strong> a benchmark for innovation in destination management.<\/p><p>In this context of utmost importance, HBenchmark and <a href=\"https:\/\/www.mydomnia.com\/\">Reign<\/a> \u2013 both companies from the <a href=\"https:\/\/www.develon.com\/\">Develon Group<\/a> \u2013 took to the stage together to present the success story of Livigno, a <strong>Concrete model of a data-driven Smart Destination<\/strong>.<\/p><p>The intervention, held by <em>Gabriels Viskars<\/em> (Destination Strategy Manager at Hbenchmark), showed how the\u2019<strong>integrated approach \u2018FROM DATA TO ACTION\u2019<\/strong> can transform the strategic management of a territory.<\/p><h3 data-path-to-node=\"14\">The project protagonists along with HBenchmark<\/h3><ul><li><strong>Livigno:<\/strong> Situated at an altitude of 1,816 metres in the Italian Alps, it is one of Europe's most established mountain destinations. With an all-year-round active tourism economy, over 2 million overnight stays annually, and a strong mix of international visitors, the resort has recently experienced a historic moment as an Host Venue for the Milano Cortina 2026 Winter Olympic Games.<\/li><li><strong>Reign<\/strong> A company specialising in the development of omnichannel ticketing, booking and smart card ecosystems, capable of digitalisation and connecting key territorial services into a single, seamless user experience.<\/li><\/ul><h3 data-path-to-node=\"14\">The five pillars of the \u2018From Data to Action\u2019 project\u2019<\/h3><p>The presentation highlighted how the success of the Livigno project is based on a synergistic path structured in five key phases:<\/p><p>1. <strong>Understanding the Destination<\/strong><br \/>Through the Hospitality Data Intelligence platform <a href=\"https:\/\/www.hbenchmark.com\/en\/products-and-services\/destination-benchmark\/\">Destination-Benchmark<\/a>, We monitor over 200 KPIs in real-time from approximately 100 accommodation facilities in Livigno. This allows us to anticipate demand up to 365 days in advance and accurately map the consumption behaviours of target markets.<\/p><p>2. <strong>A Holistic Perspective<\/strong><br \/>Within the <em>Livigno Data Hub<\/em>, the hospitality data is integrated with other strategic territorial sources, including tourist spending, access to ski lifts or cross-country ski tracks, car parks, vehicle access, mobile phone cells, and ticketing for museums and events.<\/p><p>3.<strong> Turning Intelligence into Action<\/strong><br \/>The data is transformed into concrete action. The insights collected guide targeted marketing campaigns, optimise mobility and fuel the <strong>MyLivigno Pass<\/strong>, a digital ecosystem developed on the <a href=\"https:\/\/www.mydomnia.com\/domnia\/dpass\/\">Domnia dPass platform<\/a> which simplifies access to transport, ski passes, shopping and experiences.<\/p><p>4. <strong>Hotels as a Distribution Network<\/strong><br \/>Accommodation facilities are evolving from simple places to stay into true gateways to the destination. By becoming an active part of the MyLivigno Pass distribution network, they enable the local experience right from the moment of booking.<\/p><p>5. <strong>The Smart Destination Loop<\/strong><br \/>The synergy between HBenchmark and Domnia triggers a continuous virtuous cycle. By optimising the tourist experience, it also generates a positive impact for residents and seasonal workers, ensuring the long-term sustainability of the destination.<\/p><h3 data-path-to-node=\"14\">Towards the future of Destination Management<\/h3><p data-path-to-node=\"15\">The case of Livigno demonstrates how technology can support and enhance major international destinations. This model of synergistic collaboration between <b data-path-to-node=\"15\" data-index-in-node=\"153\">HBenchmark<\/b> e <b data-path-to-node=\"15\" data-index-in-node=\"166\">Reign<\/b> is already paving the way in other major Italian destinations, redefining the standards of data-driven tourism.<\/p><p data-path-to-node=\"15\">If you want to replicate this model in your territory <a href=\"https:\/\/www.hbenchmark.com\/en\/book-your-demo\/\">Contact us now<\/a> to discover how to transform your destination's data into strategically winning actions.<\/p>\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a30671 elementor-widget elementor-widget-spacer\" data-id=\"3a30671\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17211363 elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-pxl_text_editor\" data-id=\"17211363\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor highlight-gradient\">\r\n\t<div class=\"pxl-item--inner\" >\r\n\t\t<p><strong>Would you like to take part?<\/strong><\/p>\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e141373 elementor-hidden-widescreen elementor-hidden-desktop elementor-hidden-laptop elementor-hidden-tablet_extra elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-pxl_button\" data-id=\"e141373\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-e141373-2928\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"600ms\">\r\n    <a href=\"https:\/\/www.osservatori.net\/workshop\/travel-innovation\/smart-destination-day-2026\/\" class=\"btn pxl-icon-active btn-block-inline  btn-default pxl-icon--left\">\r\n                    <span class=\"pxl--btn-icon\">\r\n                <i aria-hidden=\"true\" class=\"fal fa-ticket\"><\/i>                            <\/span>\r\n                <span class=\"pxl--btn-text\" data-text=\"Iscriviti all&#039;evento\">\r\n            Sign up for the event        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0af188f elementor-widget elementor-widget-pxl_text_editor\" data-id=\"0af188f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_text_editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"pxl-text-editor highlight-gradient\">\r\n\t<div class=\"pxl-item--inner\" >\r\n\t\t<p><strong>Would you like to know more?<\/strong><\/p>\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66a6eea1 elementor-widget__width-inherit elementor-align-left elementor-widget elementor-widget-pxl_button\" data-id=\"66a6eea1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div id=\"pxl-pxl_button-66a6eea1-4722\" class=\"pxl-button pxl-atc-link wow PXLfadeInUp\" data-wow-delay=\"300ms\">\r\n    <a href=\"https:\/\/www.osservatori.net\/workshop\/travel-innovation\/smart-destination-day-2026\/\" class=\"btn pxl-icon-active btn-block-inline  btn-default pxl-icon--right\">\r\n                    <span class=\"pxl--btn-icon\">\r\n                <i aria-hidden=\"true\" class=\"fal fa-long-arrow-right\"><\/i>                            <\/span>\r\n                <span class=\"pxl--btn-text\" data-text=\"Approfondisci\">\r\n            Go deeper        <\/span>\r\n    <\/a>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t        <section class=\"elementor-section elementor-top-section elementor-element elementor-element-241957bd elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default pxl-row-scroll-none pxl-zoom-point-false pxl-section-overflow-visible pxl-section-fix-none pxl-bg-color-none pxl-section-overlay-none\" data-id=\"241957bd\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\n                \n                <div class=\"elementor-container elementor-column-gap-default\">\n                <div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7d65c7ff pxl-column-none pxl-column-overflow-hidden-no\" data-id=\"7d65c7ff\" data-element_type=\"column\" data-e-type=\"column\">\r\n        <div class=\"elementor-widget-wrap elementor-element-populated\">\r\n                     \r\n        \t\t<div class=\"elementor-element elementor-element-95bbdf6 elementor-widget elementor-widget-pxl_heading\" data-id=\"95bbdf6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n<div id=\"pxl-pxl_heading-95bbdf6-5717\" class=\"pxl-heading px-sub-title-default-style\">\r\n\t<div class=\"pxl-heading--inner\">\r\n\t\t\t\t\t<div class=\"pxl-item--subtitle px-sub-title-default wow PXLfadeInUp\" data-wow-delay=\"300ms\">\r\n\t\t\t\t<span class=\"pxl-item--subtext\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"\">Other Events and Appointments<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t<h3 class=\"pxl-item--title style-default highlight-default wow PXLfadeInUp\" data-wow-delay=\"300ms\">\r\n\r\n\t\t\t<span class=\"pxl-heading--text\">\r\n\r\n\t\t\t\t\t\t\t\t\tThe future of tourism speaks out.\t\r\n\t\t\t\t\t\r\n\r\n\t\t\t<\/span>\r\n\t\t<\/h3>\r\n\t\t\r\n\t<\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ac696a2 post-layout-post-1 elementor-widget elementor-widget-pxl_post_carousel\" data-id=\"7ac696a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"pxl_post_carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n    <div class=\"pxl-swiper-slider pxl-post-carousel pxl-post-carousel1\" >\r\n        <div class=\"pxl-carousel-inner\">\r\n            <div class=\"pxl-swiper-container\" dir=\"ltr\" data-settings=\"{&quot;slide_direction&quot;:&quot;horizontal&quot;,&quot;slide_percolumn&quot;:1,&quot;slide_percolumnfill&quot;:1,&quot;slide_mode&quot;:&quot;slide&quot;,&quot;slides_to_show&quot;:3,&quot;slides_to_show_xxl&quot;:3,&quot;slides_to_show_lg&quot;:3,&quot;slides_to_show_md&quot;:2,&quot;slides_to_show_sm&quot;:2,&quot;slides_to_show_xs&quot;:1,&quot;slides_to_scroll&quot;:1,&quot;slides_gutter&quot;:30,&quot;arrow&quot;:true,&quot;pagination&quot;:false,&quot;pagination_type&quot;:&quot;bullets&quot;,&quot;autoplay&quot;:true,&quot;pause_on_hover&quot;:true,&quot;pause_on_interaction&quot;:true,&quot;delay&quot;:5000,&quot;loop&quot;:true,&quot;speed&quot;:500}\">\r\n                <div class=\"pxl-swiper-wrapper\">\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\">\r\n                                                                    <div class=\"pxl-post--featured hover-imge-effect2\">\r\n                                        <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/evolutio-2026-a-milano-lecosistema-integrato-e-lai-per-il-futuro-dellhospitality-2\/\"><img decoding=\"async\" class=\"\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/06\/1-scaled-600x438.jpg\" width=\"600\" height=\"438\" alt=\"1\" title=\"1\" \/><\/a>\r\n                                                                                                                        <div class=\"pxl-post--meta\">\r\n                                                                                                                                        <div class=\"pxl-post--category\">\r\n                                                    Past event                                                <\/div>\r\n                                                                                                                                <\/div>\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-post--body\">\r\n                                    <h3 class=\"pxl-post--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/evolutio-2026-a-milano-lecosistema-integrato-e-lai-per-il-futuro-dellhospitality-2\/\">Evolutio 2026 in Milan: the integrated ecosystem and AI for the future of Hospitality<\/a><\/h3>\r\n                                    <div class=\"pxl-post--divider\"><\/div>\r\n                                                                            <div class=\"pxl-post--content\">\r\n                                                                                    <\/div>\r\n                                                                                                                <div class=\"pxl-post--button\">\r\n                                            <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/evolutio-2026-a-milano-lecosistema-integrato-e-lai-per-il-futuro-dellhospitality-2\/\">\r\n                                                <span>\r\n                                                    Read the article                                                <\/span>\r\n                                                <i class=\"flaticon flaticon-right-arrow-long\"><\/i>\r\n                                            <\/a>\r\n                                        <\/div>\r\n                                                                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\">\r\n                                                                    <div class=\"pxl-post--featured hover-imge-effect2\">\r\n                                        <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/hbenchmark-allhospitality-industry-update-di-lugano\/\"><img decoding=\"async\" class=\"\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/05\/Post-quadrati-per-Linkedin-600x438.jpg\" width=\"600\" height=\"438\" alt=\"HBenchmark\u202f: A Hospitality Industry Update\u202f: Lugano\" title=\"HBenchmark\u202f: A Hospitality Industry Update\u202f: Lugano\" \/><\/a>\r\n                                                                                                                        <div class=\"pxl-post--meta\">\r\n                                                                                                                                        <div class=\"pxl-post--category\">\r\n                                                    Past event                                                <\/div>\r\n                                                                                                                                <\/div>\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-post--body\">\r\n                                    <h3 class=\"pxl-post--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/hbenchmark-allhospitality-industry-update-di-lugano\/\">HBenchmark at the Hospitality Industry Update event in Lugano<\/a><\/h3>\r\n                                    <div class=\"pxl-post--divider\"><\/div>\r\n                                                                            <div class=\"pxl-post--content\">\r\n                                                                                    <\/div>\r\n                                                                                                                <div class=\"pxl-post--button\">\r\n                                            <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/hbenchmark-allhospitality-industry-update-di-lugano\/\">\r\n                                                <span>\r\n                                                    Read the article                                                <\/span>\r\n                                                <i class=\"flaticon flaticon-right-arrow-long\"><\/i>\r\n                                            <\/a>\r\n                                        <\/div>\r\n                                                                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\">\r\n                                                                    <div class=\"pxl-post--featured hover-imge-effect2\">\r\n                                        <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/hbenchmark-a-destination-lab-misurare-limpatto-economico-del-turismo-insieme-a-mastercard\/\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/04\/Post-quadrato-per-Instagram-9-600x438.png\" width=\"600\" height=\"438\" alt=\"Square post for Instagram (9)\" title=\"Square post for Instagram (9)\" \/><\/a>\r\n                                                                                                                        <div class=\"pxl-post--meta\">\r\n                                                                                                                                        <div class=\"pxl-post--category\">\r\n                                                    Past event                                                <\/div>\r\n                                                                                                                                <\/div>\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-post--body\">\r\n                                    <h3 class=\"pxl-post--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/hbenchmark-a-destination-lab-misurare-limpatto-economico-del-turismo-insieme-a-mastercard\/\">HBenchmark a Destination Lab: measuring the economic impact of tourism together with Mastercard<\/a><\/h3>\r\n                                    <div class=\"pxl-post--divider\"><\/div>\r\n                                                                            <div class=\"pxl-post--content\">\r\n                                                                                    <\/div>\r\n                                                                                                                <div class=\"pxl-post--button\">\r\n                                            <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/hbenchmark-a-destination-lab-misurare-limpatto-economico-del-turismo-insieme-a-mastercard\/\">\r\n                                                <span>\r\n                                                    Read the article                                                <\/span>\r\n                                                <i class=\"flaticon flaticon-right-arrow-long\"><\/i>\r\n                                            <\/a>\r\n                                        <\/div>\r\n                                                                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\">\r\n                                                                    <div class=\"pxl-post--featured hover-imge-effect2\">\r\n                                        <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/convegno-turismo-open-air-nella-laguna-di-venezia-e-nel-delta-del-po\/\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/04\/75-600x438.png\" width=\"600\" height=\"438\" alt=\"75\" title=\"75\" \/><\/a>\r\n                                                                                                                        <div class=\"pxl-post--meta\">\r\n                                                                                                                                        <div class=\"pxl-post--category\">\r\n                                                    Past event                                                <\/div>\r\n                                                                                                                                <\/div>\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-post--body\">\r\n                                    <h3 class=\"pxl-post--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/convegno-turismo-open-air-nella-laguna-di-venezia-e-nel-delta-del-po\/\">Conference \u201cOpen Air Tourism in the Venice Lagoon and the Po Delta\u201d<\/a><\/h3>\r\n                                    <div class=\"pxl-post--divider\"><\/div>\r\n                                                                            <div class=\"pxl-post--content\">\r\n                                                                                    <\/div>\r\n                                                                                                                <div class=\"pxl-post--button\">\r\n                                            <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/convegno-turismo-open-air-nella-laguna-di-venezia-e-nel-delta-del-po\/\">\r\n                                                <span>\r\n                                                    Read the article                                                <\/span>\r\n                                                <i class=\"flaticon flaticon-right-arrow-long\"><\/i>\r\n                                            <\/a>\r\n                                        <\/div>\r\n                                                                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\">\r\n                                                                    <div class=\"pxl-post--featured hover-imge-effect2\">\r\n                                        <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/evolutio-2026-lugano\/\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/Evolutio2026_lugano-600x438.jpeg\" width=\"600\" height=\"438\" alt=\"Evolutio2026_lugano\" title=\"Evolutio2026_lugano\" \/><\/a>\r\n                                                                                                                        <div class=\"pxl-post--meta\">\r\n                                                                                                                                        <div class=\"pxl-post--category\">\r\n                                                    Past event                                                <\/div>\r\n                                                                                                                                <\/div>\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-post--body\">\r\n                                    <h3 class=\"pxl-post--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/evolutio-2026-lugano\/\">Evolution 2026 \u2013 Lugano<\/a><\/h3>\r\n                                    <div class=\"pxl-post--divider\"><\/div>\r\n                                                                            <div class=\"pxl-post--content\">\r\n                                                                                    <\/div>\r\n                                                                                                                <div class=\"pxl-post--button\">\r\n                                            <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/evolutio-2026-lugano\/\">\r\n                                                <span>\r\n                                                    Read the article                                                <\/span>\r\n                                                <i class=\"flaticon flaticon-right-arrow-long\"><\/i>\r\n                                            <\/a>\r\n                                        <\/div>\r\n                                                                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                            <div class=\"pxl-swiper-slide\">\r\n                            <div class=\"pxl-item--inner\">\r\n                                                                    <div class=\"pxl-post--featured hover-imge-effect2\">\r\n                                        <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/assemblea-nazionale-federalberghi-vco-verbano-cusio-ossola\/\"><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/www.hbenchmark.com\/wp-content\/uploads\/2026\/03\/Barbara-Assemblea-Federalberghi-VCO-2026-600x438.png\" width=\"600\" height=\"438\" alt=\"Barbara Federalberghi VCO Assembly 2026\" title=\"Barbara Federalberghi VCO Assembly 2026\" \/><\/a>\r\n                                                                                                                        <div class=\"pxl-post--meta\">\r\n                                                                                                                                        <div class=\"pxl-post--category\">\r\n                                                    Past event                                                <\/div>\r\n                                                                                                                                <\/div>\r\n                                    <\/div>\r\n                                                                <div class=\"pxl-post--body\">\r\n                                    <h3 class=\"pxl-post--title\"><a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/assemblea-nazionale-federalberghi-vco-verbano-cusio-ossola\/\">National Assembly Federalberghi VCO \u2013 Verbano Cusio Ossola<\/a><\/h3>\r\n                                    <div class=\"pxl-post--divider\"><\/div>\r\n                                                                            <div class=\"pxl-post--content\">\r\n                                                                                    <\/div>\r\n                                                                                                                <div class=\"pxl-post--button\">\r\n                                            <a href=\"https:\/\/www.hbenchmark.com\/en\/evento-passato\/assemblea-nazionale-federalberghi-vco-verbano-cusio-ossola\/\">\r\n                                                <span>\r\n                                                    Read the article                                                <\/span>\r\n                                                <i class=\"flaticon flaticon-right-arrow-long\"><\/i>\r\n                                            <\/a>\r\n                                        <\/div>\r\n                                                                    <\/div>\r\n                            <\/div>\r\n                        <\/div>\r\n                                    <\/div>\r\n            <\/div>\r\n\r\n            \r\n                            <div class=\"pxl-swiper-arrow-wrap style-1\">\r\n                    <div class=\"pxl-swiper-arrow pxl-swiper-arrow-prev\"><i class=\"flaticon flaticon-next rtl-icon\"><\/i><\/div>\r\n                    <div class=\"pxl-swiper-arrow pxl-swiper-arrow-next\"><i class=\"flaticon flaticon-next rtl-icon\"><\/i><\/div>\r\n                <\/div>\r\n            \r\n        <\/div>\r\n    <\/div>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t            <\/div>\r\n        <\/div>\r\n        \t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>EVENTO Smart Destination Day 2026 a Firenze Iscriviti all&#8217;evento Approfondisci Quando 22 giugno 2026 Dove Firenze &#8211; Auditorium Nana Bianca e in streaming In collaborazione con Osservatorio Travel Innovation del Politecnico di Milano Come partecipare Evento concluso Smart Destination Day 2026: il modello &#8216;From Data to Action&#8217; di Livigno presentato da HBenchmark e Domnia\u00a0 Luned\u00ec [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":27558,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[99],"tags":[],"class_list":["post-27548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evento-passato"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts\/27548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/comments?post=27548"}],"version-history":[{"count":10,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts\/27548\/revisions"}],"predecessor-version":[{"id":27562,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/posts\/27548\/revisions\/27562"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/media\/27558"}],"wp:attachment":[{"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/media?parent=27548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/categories?post=27548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hbenchmark.com\/en\/wp-json\/wp\/v2\/tags?post=27548"}],"curies":[{"name":"WordPress","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}