The Venetian Coast Looks to the Future: A Territory That Grows Thanks to Data.

Venetian Beaches promotes the Hospitality Data Intelligence Project dedicated to the accommodation facilities of the Venetian Beaches in collaboration with HBenchmark.

Through the H-Benchmark platform, the initiative aims to provide operators with advanced technological tools to transform data into strategic decisions and improve the competitiveness of the entire destination.

Thanks to the support and financial coverage provided by Spiagge Venete, the accommodation facilities in the area can to sign up to the platform at a reduced price.

Ask your Association for the coupon.

Our Local Partners

ADVANTAGES

Concrete benefits for your accommodation facility.

By joining the Hospitality Data Intelligence territorial project, you will enter an advanced digital ecosystem designed to maximise your establishment's profitability.

You will have immediate access to strategic indicators and KPIs to monitor local market dynamics and your competitive positioning in real time.

This analytical view will allow you to guide your revenue, marketing, and investment choices with greater precision and responsiveness, transforming real data into a concrete competitive advantage.

Real-Time Revenue Optimisation
Adapt rates, availability, and promotions based on real demand. Maximise revenue and margins with quick decisions, supported by objective data.
Advanced Competitive Benchmarking
Compare your structure against the market: occupancy, average rates, length of stay, booking window and other key KPIs. Discover your positioning and which levers you can pull to improve your profitability.
Predictive Analysis and Demand Forecasting
Access historical and forecast data to identify peak demand dates, customer segments, and visitor behaviour in advance. Plan targeted strategies and reduce seasonal uncertainty.
Identifying Trends and Opportunities
Promptly detect critical issues, new trends and sales opportunities. Transform market signals into concrete actions to improve performance and competitiveness.
The Territory Speaks

What isn't counted, doesn't count!

“The dynamics of a constantly evolving sector, combined with the uncertainties and a different way of thinking about holidays following the pandemic, necessitate rapid choices and targeted planning.

Market analyses, and what our locations can and should offer, must no longer, especially today, be linked to past experience or feelings. Having a system like HBenchmark available, which allows for immediate, precise, and accurate assessments, means equipping ourselves with a fundamental tool for concrete project planning.

Being far-sighted entrepreneurs also means equipping oneself with suitable tools to make considered and measured choices, based on irrefutable numbers and data.”

 
Alberto Maschio  – President of AJA and Coordinator of Federalberghi Venitian Beaches
The Territory Speaks

Find the answers on a scientific basis!

“The experience gained over many years of activity in the tourism sector drives us to make the High Training programme, of which I am President, ever more high-performing and specialised.

We have invested, once again, in culture to enable students at ITS Academy Turismo Veneto to be competitive and to go on to work in companies, having learned the most modern analysis methodologies through the reading of Big Data.

It is fundamental to make successful decisions, always guided by data and to tap into the full potential of the market, even that which is not yet known, so as to find answers on a scientific basis.’
 
Massimiliano Schiavon  – President of Federalberghi Veneto
The Territory Speaks

The data underpinning decisions!

“For any business to be able to plan its activities and investments profitably, it needs to be based on scientific data. In tourism, this aspect is even more important given the numerous variables that contribute to forming tourist demand.

It is therefore crucial to make decisions based on scientific data, and HBenchmark represents the compass to correctly guide hotel businesses through the analysis of historical data, but above all by aiding planning through predictive models that provide fundamental information for drawing up commercial strategies and marketing plans.”

 
Silvio Scolaro  – ABA President
SELECTION PROCESS AND REQUIREMENTS

What to do to join the Territorial Project of your Destination.

To ensure statistically reliable monitoring of the entire territory, participation in the project is subject to a Application evaluation stage.

KPI

Over 200 KPIs to measure and improve your performance.

Monitor every aspect of your Accommodation facility with intuitive and detailed dashboards. Transform raw numbers into successful strategies thanks to the over 200 indicators that HBenchmark collects for you.

Occupancy
ADR – Average Daily Rate
RevPAR – Revenue per Available Room
Cancellations
Discover all the KPIs

Occupancy

Measure the percentage of occupied rooms or accommodation units during a specific period. It allows you to understand the real trend of tourist demand and to evaluate the effectiveness of promotional policies or events in the area.

Average Daily Rate

Indicate the average price paid per room sold. This helps you monitor the average pricing position of the territory, identify any seasonal imbalances and compare the results with similar destinations.

Revenue per Available Room

Combine occupancy and ADR to show the overall economic performance of the accommodation sector. It is the key indicator for measuring the economic value generated by tourism in the territory.

Cancellations

It is possible to know the cancellation rate and its aggregated value for your destination for each past or future day, week, or month.
PMS

Check that your PMS is integrated.

The only requirement to join the Territorial Project of your Destination is the use of one of the PMS management software already integrated automatically into the HBenchmark ecosystem.

If you don't already have a management system, now is certainly the time to consider one, choosing from the many PMS already integrated automatically.

HBenchmark guarantees absolute respect for the privacy of the facilities participating in the project, showing only anonymous and aggregated data.

Our Products

Decide first. Decide better.

HBenchmark platforms transform real booking data into operational and predictive insights. The right partner since 2016 for transforming data into decisions.

For the operators, it is a concrete tool for reading the market in advance, optimising prices and performance, and making more confident decisions, every day.

For organisations and institutions, means building an advanced tourism observatory: a unique, up-to-date and reliable vision for planning, promoting and measuring the impact of tourism on the territory.

Are you a hospitality establishment?  Find out more →
Are you an open-air venue?  Find out more →

 

FAQ

Discover all the details of this Territorial Project.

Who is it for?
The Hospitality Data Intelligence project is aimed at all accommodation facilities operating in the Veneto Beaches territories.
What does it provide?
It foresees integration within an evolved digital ecosystem through the activation of the H-Benchmark Hospitality Data Intelligence platform. Member facilities will be able to access a wide range of data and indicators useful for real-time monitoring of the local tourism market and their competitive positioning, so as to be able to orient their strategic revenue, marketing, and investment choices with maximum effectiveness and responsiveness.
What are the benefits for organisations that join?
The main advantage will be the ability to increase profitability by comparing one's performance with that of the region, knowing in advance:
- visitor profiles who favour the area;
the employment rate;
- the most requested dates;
- average rates;
- Preferred treatments and booking channels;
the average length of stay;
- the main nationalities of the guests.
Do the Structures have to bear any costs?
Thanks to the support of the Venetian Beaches, facilities will be able to register on the platform at a discounted price.
What are the requirements to join?
The only requirement for joining is the use of a PMS for booking management that is already automatically integrated into the HBenchmark ecosystem. Check all integrated PMS here.
How will the Facilities data be displayed?
The indicators will always be shown in an anonymous and aggregated form, respecting the privacy of the data of individual accommodation facilities participating in the project.