The data processed by HBenchmark for the Hotel Association and supported by Cortina Marketing highlights a positive trend during the first part of the recent Christmas holidays in Cortina d’Ampezzo, prior to the Olympics.

Nei giorni tra Natale e Capodanno si è registrata un’occupazione media dell’85% (+13,3% sul 2023 con picchi fino all’86% nella notte della Vigilia e dell’84% nella notte di Natale).

The influxs mainly came from Italy (51.9%) and then many foreigners, including influxs from the English-speaking world (Americans and British), but also Brazilians, Croatians, Russians, French and Australians.

The forecasts for New Year's Eve drawn up in mid-December predicted an occupation of 85% which was already heading towards a sold-out New Year's Eve.