On 26 February 2025, in Cervia, the kick-off of the innovative pilot project born from the collaboration between HBenchmark and Revolve Solution, a strategic consultancy firm for hotels led by Francesca Di Girolamo, and the Cervia In Foundation. The project involves 20 selected facilities that have invested in this technology to optimise hotel management through advanced data analysis.
The integration between HBenchmark and Revolve Solution will provide hoteliers with tools to improve market forecasts, adapt pricing strategies, and maximise performance. Furthermore, the platform will assist the Cervia In Foundation in evaluating the impact of events and promotional campaigns, identifying the area's strengths and weaknesses.
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