Federalberghi Riccione announces the introduction of HBenchmark's Hospitality Data Intelligence platform to support hotel owners in advanced data analysis, aimed at optimising their pricing and marketing strategies, thereby improving profitability.

The “L. Montanari” tourist observatory will be able to monitor the health of the destination with anonymous, aggregated data, facilitating promotion strategies and events. The official presentation will be held on Monday 10th March at the Federalberghi Riccione headquarters, with industry experts and RivieraBanca, a partner in the project.