The 2026 tourist season in Jesolo starts on a positive note with excellent prospects for the central summer months. Data compiled by HBenchmark for the Jesolo Hotel Association (AJA) highlight that, despite unstable weather and an early Easter, in May and June the occupancy rate of accommodation facilities reached 68,6%, recording an increase of +3,5% compared to the same period in 2025.

The peaks in occupancy were recorded during the spring bank holidays:

• 1st May: 99% (sold out)
• 2 June 95%
• Corpus Domini 89%

Market analysis and predictive data

On the origin front, data analysis highlights a change in flows: the decline in traditional markets in Germany and Austria has been offset by growth in Italian tourism.+3%and from an increase in visitors from France, Switzerland, and Hungary.

Forecasts for the July-September quarter confirm the positive trend, with already acquired bookings up by +2,8% compared to 2025, driven particularly by the four-star sector (+3,6%).