The performance of the sector Open air of the Veneto region is confirmed to be growing strongly also for the final phase of the summer season, supported by the resilience of demand and favourable weather conditions.

The data highlights the leadership of the open-air hospitality model across various territorial sectors, from the coast to lake areas.

The key points emerging from the survey data

• Volume retention in September and October: The sector's accommodation facilities are expected to record high occupancy rates even in September and October, continuing the positive trend seen during the peak summer months.
• Driving force of foreign markets: The significant impact of international customers (particularly German-speaking and Northern European ones), who prefer the second part of the season for stays in campsites and holiday villages, is confirmed.
• Strategic importance of the open-air sector: The figures reassert the centrality of campsites in the regional tourism offering, capable of generating a significant share of the area's overall visitor numbers.

As highlighted by industry analysis, constant and aggregated monitoring of open-air performance makes it possible to plan promotional activities and make the most of the extension of the tourist season.