The forecasts for the summer season in Cortina d’Ampezzo outline a distinctly positive picture for mountain tourism, driven by excellent performance from international markets and major sporting events in the region.

The forecast data indicates a significant increase for the next quarter, with an average room occupancy rate nearing 60%, marking a leap forward of 9 percentage points compared with the same period last year. This trend is driven primarily by a strong resurgence in foreign visitors, who account for over 60% of total visitor numbers, with particularly robust visitor numbers from Germany.

The analysis also highlights the high impact of events on the territory: for strategic summer weekends, booking peaks of between 70% and 80%. The sector's ripple effect will extend into September, a month for which an increase in the employment rate is recorded of 12% compared to the previous historical year.