According to the observatory's data HBenchmark, analysed by Antonio Carasso, President of Promozione Alberghiera, the month of May a Rimini registers a significant growth compared to the previous year, with the room booking rate having already risen from 55% in 2025 to 65% current.

Data from the platform show usage peaks exceeding 90% coinciding with the May Day Bridge and, looking ahead, for the Concerts of Vasco Rossi (29 and 30 May) and the event Rimini Wellness, which could lead many establishments to a full house thanks to last-minute bookings.

The streams monitored by HBenchmark show excellent results also for trade fairs and congresses such as Venditalia ed Expodental, which have ensured average occupancy rates of between 80% and 85%, particularly in four-star hotels.

The data thus confirms how the diversification between major sporting, musical, and business events is successfully anticipating the start of the bathing season, with positive trends that already extend to June 2nd Bridge and at Pentecost.